Home page > Profile Revival: Succeeding on Allegro

Profile Revival: Succeeding on Allegro

Tasked with reviving the client'’s stalled Allegro presence, we achieved a successful relaunch.

Results

Client’s first success on Allegro in 5 years achieved
Client’s first success on Allegro in 5 years achieved
Best eCommerce case study globally for the Client
Best eCommerce case study globally for the Client
Targets exceeded by 120%
Targets exceeded by 120%

Challenges

The client
encountered recurring difficulties entering Allegro, marked by key issues:

  • Three unsuccessful attempts to enter Allegro, resulting in business frustration and doubts about the chosen approach
  • Sales negatively affected by cross-border challenges
  • Pessimistic attitudes arising from repeated failures and a lack of clear solutions

Our Strategic Approach

Key interventions:
  • Initiating our official presence on Allegro
  • Devising a comprehensive marketing blueprint

Commencing with a thorough analysis, we crafted hypotheses and conducted multiple tests, tailoring effective strategies for diverse product groups. Subsequently, we meticulously prepared, executed, and fine-tuned our plans.