Results
First Allegro success after 5 years
Best eCommerce case study globally
Targets exceeded by 120%
Details
Client had following
challenges:
challenges:
- The brand entered Allegro three times – without succeeding.
- Cross-border sales.
- Pessimistic attitude due to previous failures
At the beginning we made an in-depth analysis and created hypotheses and multiple tests to find an effective approach for each group of products. After that we prepared, implemented, and optimized our plan.
To achieve our goals,
we executed the following actions:
we executed the following actions:
- Launching an official presence on Allegro
- Full marketing plan creation
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DTC & marketplaces – whole ecosystem
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